A descriptive analysis of five forces model, market dynamics, and segmentation- Technavio

A descriptive analysis of five forces model, market dynamics, and segmentation- Technavio

NEW YORK, Jan. 24, 2023 /PRNewswire/ — According to Technavio, the global geofencing market dimension is estimated to develop by USD 3,024.7 million from 2022 to 2027. The market is estimated to develop at a CAGR of 22.35% in the course of the forecast interval. North America will account for 37% of the expansion of the worldwide market in the course of the forecast interval.

Technavio has announced its latest market research report titled Global Geofencing Market 2023-2027

Technavio has introduced its newest market analysis report titled Global Geofencing Market 2023-2027

For extra Insights on market dimension Request a sample report

Global geofencing market – Five Forces
The international cloud information warehouse market is fragmented, and the five forces analysis covers–

  • Bargaining energy of consumers

  • The menace of new entrants

  • Threat of rivalry

  • Bargaining energy of suppliers

  • Threat of substitutes

  • Interpretation of porter’s five fashions helps to strategize the enterprise, for whole particulars – buy the report!

Global geofencing market – Customer Landscape 

The report contains the market’s adoption lifecycle, from the innovator’s stage to the laggard’s stage. It focuses on adoption charges in several areas based mostly on penetration. Furthermore, the report additionally contains key buy standards and drivers of worth sensitivity to assist corporations consider and develop their progress methods.

Global geofencing market – Segmentation Assessment

Segment Overview
Technavio has segmented the market based mostly on the product (Fixed and Mobile), and part (Services and Solutions).

  • The fastened section will develop at a big fee in the course of the forecast interval. Fixed geofencing is a digital boundary round a location, constructing, or any fastened object. The person will get an alert concerning the violation when the geofence is breached and a report concerning the entry or exit of any intruder from a location and the time spent by them in the identical place or space. Additionally, an individual who enters the fence receives push notifications initiated by the geofencing person. All these elements will speed up the demand for geofencing, which, in flip, will increase the expansion of the market in the course of the forecast interval.

Geography Overview
By geography, the worldwide geofencing market is segmented into North America, Europe, APAC, Middle East and Africa, and South America. The report gives actionable insights and estimates the contribution of all areas to the expansion of the worldwide geofencing market.

  • North America is estimated to account for 37% of the expansion of the worldwide market in the course of the forecast interval. North America has been the front-runner in phrases of the implementation of new superior applied sciences in advertising and marketing and promoting. The main geofencing platform suppliers, comparable to Google, Microsoft, and IBM, are based mostly out of the area. These platform suppliers assist develop new purposes and numerous new geofencing options, which, in flip, will contribute to the expansion of the market. Also, the combination of social networking platforms and the rise within the use of location-based providers in advertising and marketing will drive the geofencing market in North America.

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Global geofencing market – Market Dynamics
Key issue driving market progress

  • The enhance in demand for indoor navigation providers is notably driving the market progress

  • Being extra correct than GPS, enterprise indoor location-based providers can allow airport apps to information passengers across the terminal.

  • For occasion, Infsoft gives indoor navigation providers for airports. Similarly, in hospitals, enterprise indoor location-based providers can information direct caretakers, sufferers, and guests to the suitable place.

  • This will scale back the workload on the reception desk and assist sufferers to reach on time for his or her therapies, thereby bettering their general expertise. Thus, improved indoor navigation is anticipated to drive the market in the course of the forecast interval.

Leading developments influencing the market 

  • Increased use of analytics is the first development within the market

  • Analytics is being built-in with current enterprise indoor location-based providers techniques to derive insights, enabling data-based decision-making on the half of the person.

  • The information will be displayed within the kind of diagrams and warmth maps. This permits straightforward analysis and processing of the out there data.

  • Localytics gives geofencing options that assist customers to research information on bodily areas, which provides entry to insights and geotargeting capabilities.

  • The outcomes are useful in figuring out the busiest and least busy hours of the day or week. In addition, analytics is beneficial in figuring out the quantity of individuals passing via a spot in the course of the day.

  • This is useful in finalizing the product placement within the retail sector. Therefore, the development of analytics in geofencing providers is anticipated to realize momentum, which, in flip, will drive the market in the course of the forecast interval.

Major challenges hindering the market progress

  • High preliminary setup prices and capital investments is the foremost problem impeding the market progress

  • Geofencing providers are evolving and always altering. The adoption and implementation of location-based options like geofencing are costly and time-consuming.

  • This is as a result of of the complexity of deployment and their integration with current IT infrastructure throughout enterprises.

  • Hence, the price influence on a company could also be appreciable, notably in small enterprises comparable to small retail shops.

  • Thus, the deployment of such options requires in depth planning to mitigate these price dangers, which, in flip, will pose a problem to distributors in the course of the forecast interval.

Drivers, trends, and challenges have an impact on market dynamics, which can impact
businesses. Find more insights in a sample report!

What are the important thing information lined on this geofencing market report?

  • CAGR of the market in the course of the forecast interval

  • Detailed data on elements that can drive the expansion of the geofencing market between 2023 and 2027

  • Precise estimation of the scale of the geofencing market dimension and its contribution to the market in deal with the father or mother market

  • Accurate predictions about upcoming developments and modifications in client habits

  • Growth of the geofencing market trade throughout North America, Europe, APAC, Middle East and Africa, and South America

  • A thorough analysis of the market’s aggressive panorama and detailed details about distributors

  • Comprehensive analysis of elements that can problem the expansion of geofencing market distributors

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The location-based services market dimension is anticipated to extend by USD 159.19 billion from 2021 to 2026, and the market’s progress momentum will speed up at a CAGR of 26.84%. This report extensively covers segmentation by kind (out of doors and indoor) and geography (North America, Europe, APAC, South America, and Middle East and Africa).

Geofencing Market Scope

Report Coverage


Page quantity


Base yr


Historic interval


Forecast interval


Growth momentum & CAGR

Accelerate at a CAGR of 22.35%

Market progress 2023-2027

USD 3,024.7 million

Market construction


YoY progress 2022-2023 (%)


Regional analysis

North America, Europe, APAC, Middle East and Africa, and South America

Performing market contribution

North America at 37%

Key nations

US, Canada, China, Germany, and UK

Competitive panorama

Leading Vendors, Market Positioning of Vendors, Competitive Strategies, and Industry Risks

Key corporations profiled

Apple Inc., Bluedot Industries Pty Ltd., Embitel Technologies Pvt. Ltd., Esri, Floating Market B.V., Foursquare Labs Inc., GeoMoby Pty. Ltd., GPSWOX LTD., infsoft GmbH, Juniper Networks Inc., Locance Inc., MessageBird BV, Pulsate Mobile Ltd., Radar Labs Inc., Raveon Technologies Corp., Salesforce.com Inc., Simplifi Holdings Inc., Theoblong Global Ltd, Thumbvista, and Upland Software Inc.

Market dynamics

Parent market analysis, Market progress inducers and obstacles, Fast-growing and slow-growing section analysis, COVID-19 influence and restoration analysis and future client dynamics, and Market situation analysis for the forecast interval. 

Customization purview

If our report has not included the information that you’re in search of, you may attain out to our analysts and get segments personalized.

Table of contents

1 Executive Summary

2 Market Landscape

3 Market Sizing

4 Historic Market Size

5 Five Forces Analysis

6 Market Segmentation by Product

7 Market Segmentation by Component

8 Customer Landscape

9 Geographic Landscape

10 Drivers, Challenges, and Trends

11 Vendor Landscape

12 Vendor Analysis

13 Appendix

About Us
Technavio is a number one international know-how analysis and advisory firm. Their analysis and analysis focuses on rising market developments and gives actionable insights to assist companies establish market alternatives and develop efficient methods to optimize their market positions. With over 500 specialised analysts, Technavio’s report library consists of greater than 17,000 stories and counting, protecting 800 applied sciences, spanning throughout 50 nations. Their consumer base consists of enterprises of all sizes, together with greater than 100 Fortune 500 corporations. This rising consumer base depends on Technavio’s complete protection, in depth analysis, and actionable market insights to establish alternatives in current and potential markets and assess their aggressive positions inside altering market eventualities.

Technavio Research
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Global Geofencing Market 2023-2027

Global Geofencing Market 2023-2027



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